Chapter 434: Silver tongue

The advertising costs for <Crazy Stone> had actually been in place since mid October.

The earning power of Happy Farm was actually not bad. It was just that saddled with Weibo which was constantly burning money, it could only sustain and not strengthen the cashflow of Xingchen Technologies in the short term.

Xu Tingsheng virtually had to forcibly dig out the 5 million advertising costs from non-existing coffers.

This was 1 million more than the cost of the movie itself. Xu Tingsheng’s thoughts were very simple. Even if the wine is fragrant, one must fear that the alley is deep. In the business era, advertising and creating hype was really an absolutely necessary thing.

Be it in terms of actors, director or artistic value, <Crazy Stone> was a movie that would contribute greatly to China’s domestic movie industry. It rightly deserved a better box...